Calling all entrepreneurs, business owners, chefs, restaurant owners, restaurant franchises and anyone else who is thinking about joining the food truck industry!
We are about to unleash a ton of information about this wonderful industry, and if you are thinking about becoming a food truck owner or expanding your business with a food truck, then the following information is definitely for you.
Just as a friendly reminder, the food truck industry is currently thriving, and it is also allowing chefs to follow their dreams. On top of that, it is helping restaurants expand their brick-and-mortar presence, to say the least.
Note: A sneak peek/preview and link will be provided for each article below.
Learn All About The Food Truck Industry With These Articles
Whether you plan on using a food truck as a full-time catering service or just want to do some catering gigs here and there, they can offer a catering element to your business with ease (since they are, once again, mobile).
While many restaurants already offer catering, they might have to rent out vehicles to take the food and equipment to and from catering gigs. With a food truck, everything, of course, goes inside the food truck, and you can even cook your delicious meals as people order them at catering events, which brings a freshness aspect to the table on top of everything else.
There are so many factors that go into this process. With that said, it could be as easy as picking the busiest location in terms of foot traffic in your area. Perhaps there is a thriving business district nearby. Perhaps there is an outdoor venue where food trucks flock to. Maybe your food sells better in certain areas because the concept is simply more popular in that part of the country. Maybe your concept is really popular in nearby destinations, so you find a destination where it’s not popular in hopes of standing out.
If you don’t want to make your own business plan, then you can hire someone else to do it for you. With that in mind, you are still going to have to have a good idea of everything. For example, how much inventory will cost, how much your food truck will cost, how much you can afford to pay employees and the list could go on and on.
Food truck chefs need to be business savvy if they plan on succeeding in this industry, so we persuade you to be hands-on with your business plan, whether you are the one writing it up or not. Nonetheless, you do have options.
On top of catering and having normal business hours, with a food truck, you can also travel to food events with ease, and that means the possibility of making more money and gaining even more exposure. These food events can be anything and everything, such as parades, festivals, weddings, reunions, parties, Oktoberfest outings and even events that are tailored for food trucks (aka food truck events).
These food events can help take your restaurant business to the next level because you are getting your brand and food out there to more people, and you are also networking with other food truck and restaurant owners at these events, as well as engaging with your customers. If you pick the right events, then it’s a win-win all around.
When you first start your food truck business, it’s very hands-on, and that should be a bonus. After all, you entered the food truck industry because you wanted to cook food as a profession. If that’s not the case, and you don’t have a passion for cooking, then this might be the wrong industry for you despite the fact that it is a great startup.
When you first start this food truck business, you are going to have to be at your mobile kitchen all of the time. If you are used to a 9-to-5 schedule, then you might get burned out in a hurry because this industry calls for double-digit hours every day. Basically, if you want to make it in this industry, know that it is very hands-on, and you will be at your customized truck all of the time.
When you first start up your food truck, you are going to find out that you are working longer days than you have ever worked before. If you aren’t, then you are likely not making a whole lot of money. There might even be times when you aren’t even making minimum wage when you total up the amount of money you made and the time it took you to make said money. If that doesn’t sit well with you, then this might be the wrong industry for you.
Just like each restaurant (location) is basically its own business, each food truck is basically its own business as well. That means each food truck business has the ability to attract and retain new customers, and that helps expand your restaurant’s presence, to say the least.
While each food truck has certain strategies it likely has to follow, and certain and specific meals it has to cook, each owner can tailor a food truck business differently, and that could lead to each business attracting different kinds of customers — and that helps with expanding a company’s presence.
When you own a food truck, you get to, once again, call all of the shots. This is a huge bonus when you are in the market for running your own kitchen. After all, you will get to experiment with meals, the menu and everything in the kitchen, really.
Want more food truck advice? Check out more blog posts here!
Thinking about starting a food truck? Request a free custom quote and one of our food truck specialists will help you design the truck of your dreams.