Tag: mobile restaurant

How to Upsell in Your Food Truck Business—Without Pestering Customers

How to Upsell in Your Food Truck Business—Without Pestering Customers

Sales—even food truck sales—are all about probability. The probability of selling to a new customer is 5-20%, while the probability of selling to an existing customer is 60-70%.  This is why upselling is so important.  Upselling is the art of convincing your customers to upgrade their order to a better, more expensive, […]

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Why Your Food Truck Should Offer a Military Discount

Why Your Food Truck Should Offer a Military Discount

There are more than 1.3 million active-duty military members. Including their spouses and children, there are over 1.5 million additional active-duty military family members. So what does this mean for you as a food truck owner? It means there’s a big opportunity to expand your customer base while also helping your local community. You can […]

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5 Things You Should Know Before Buying a Food Truck

5 Things You Should Know Before Buying a Food Truck

The average cost of opening a brick-and-mortar restaurant is $275,000. If you’re an aspiring restaurateur, you’ve likely looked into your options, like buying a food truck. Sounds simple, right? Here are 5 things you should know before you start your food truck adventure! 1. The Cost of Starting up  The costs of […]

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Get Your Food Truck Ready for Summer In 6 Easy Steps

Get Your Food Truck Ready for Summer In 6 Easy Steps

Summer is the busiest season in the food truck industry, so make sure you’re prepared to handle the rush and take advantage of maximum profits. Before the summer kicks off it’s important to get your food truck in good shape, plan a seasonal menu, and strategize your marketing efforts.  Follow […]

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