Sales—even food truck sales—are all about probability. The probability of selling to a new customer is 5-20%, while the probability of selling to an existing customer is 60-70%. This is why upselling is so important. Upselling is the art of convincing your customers to upgrade their order to a better, more expensive, […]
The summer season is potentially the most profitable time of year for a food truck company. There are more outdoor events, and people naturally spend more time outside in the hot and sunny weather. However, if you are unprepared, you could miss out on huge business opportunities. Fortunately, you can […]
Summer is the busiest season in the food truck industry, so make sure you’re prepared to handle the rush and take advantage of maximum profits. Before the summer kicks off it’s important to get your food truck in good shape, plan a seasonal menu, and strategize your marketing efforts. Follow […]
Keep on trucking. The food truck industry is growing rapidly. It is valued at more than one billion dollars, with nearly 25,000 businesses on the road. If you want to run an affordable and fun restaurant, a food truck is perfect for you. But you are going to have a […]
Did you know that in only three years food truck revenue increased 300% industry-wide? Food trucks are more popular than ever and owners are making smart decisions to earn money all year long, especially when it comes to preparing for the unexpected. Below we’ve compiled this list of five tips to never get […]
Owning a food truck is an exciting venture, but it comes with its challenges. If you own a food truck in a place with harsh winters and shut down or have reduced sales during the off-season, one of those challenges is preparing to restart operations in the spring. Spring will be here […]
Are you an aspiring food truck chef? If so, you might be wondering how these mobile eateries select their themes and plan their menus. In this article, we’ll share our top tips for planning and preparation. And, we’ll help you decide what to serve! Keep reading for more information. Incorporate Familiar Foods […]
Photo by Mansoor Del on Unsplash Often times when you hear of someone starting a food truck, they either live in a big city, or they’re planning to move there and make a go of it. But a food truck business can operate successfully in smaller cities and towns as well; […]
Photo by Ylanite Koppens from Pexels In the summer when the weather is hot, so are your food truck sales! Everyone knows that food truck sales are at their highest when folks are outside enjoying those beautiful sunny days. That being said, all good things do come to an end. As summer closes, the days will become […]
The food truck industry is ready to take flight. Currently, the industry is valued at over $1 billion. However, food trucks hold a distinct advantage in the new normal created by the coronavirus pandemic. Food trucks do not rely on indoor dining to turn a profit. Instead, they can continue to […]